Reprice your advice.
I help consultants and advisory firms know exactly what to charge, how to frame, and when to raise their rates.
You’re here because you’re not 100% confident in your pricing.
…and the old cycle won’t die: work hard → overdeliver → underpaid → repeat.
Proposals trigger second-guessing. Great client results don’t show up in your margins. DIY rate hikes and “charge what you’re worth” pep talks didn’t fix the root cause.
This work will.
Who this is for:
Boutique consulting, advisory, or high-touch professional services firms led by a founder/principal who’s still close to delivery — and wants pricing to match the value (and the future) of the business.
CHOOSE YOUR OPTION:
Option 1:
Audit.
Confidence on your core offer, fast.
In 1 month, you’ll walk away knowing:
- What to charge.
- How to frame it.
- When to reveal it.
Good place to start for advice-givers needing a decisive reset on their flagship offer.
Option 2:
Audit Plus.
A coherent pricing system across your whole suite of offers.
In 3 months, we right size your pricing strategy, plus we go deeper. You’ll also walk away knowing:
- Price architecture for every offer.
- How to handle edge-cases.
- When (and how) to raise rates.
- How to defend against objections.
Best option for most advice-givers with multiple offers and inconsistent pricing.
Option 3:
Pricing maximized.
Turn pricing into your operating system — and make higher-confidence decisions, faster.
In 6 months, we tackle everything from options 1 and options 2, plus:
- What rules to enforce.
- How to sharpen the connections between price and everything it touches (operations, sales, marketing, finance, and the buyer)
- How to handle each sales call: access to prep and strategy for potential buyers before and after key calls.
Ideal for the few, serious advice-givers who want pricing discipline embedded across the business — not just better proposals.
Imagine this being the norm:
You send proposals without flinching.
Every project boosts profit instead of draining resources.
You stop overdelivering for underpaying clients.
I'm Peter, your pricing strategist.
With Harvard strategy training and 6+ years of pricing and profit work, I don’t guess at pricing — I engineer it.
So you can finally send proposals without flinching and earn what you deserve.
Read more about my work.
LET'S WORK TOGETHER
You've built an expert business, it's times your price reflected it.
FAQ
You’ll start pitching with new pricing logic in the first month.
By 6 month, most clients have an optimized, scalable pricing system they know is right.
Yes. After we’ve gone through the process we can set up a plan to have proposals reviewed before sending to prospects.
Yes.
If you’re a solopreneur selling strategic, high-leverage services and you’re running into the same pricing challenges as a firm (scope creep, unclear value, rates that don’t match your outcomes).
This process works for you, too.